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Search results for “OTA Insight”
Could Google become the dominant force in hospitality?
08/23/2017
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3:09:53 PM
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Google and Booking know more about the customer than hotels do. However, the cost, time and resources a hotel can put into this versus what Google can do is a David-Goliath scenario.
HeBS hotel marketing: Creating a data-centric personalized approach
08/11/2017
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4:08:16 PM
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HeBS Digital releases a report for hotel digital marketing which illustrates a data centric personalized marketing approach and conclude some of its best practices and cases.
The hotel chain that doesn’t need Booking.com or Expedia
07/11/2017
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9:19:33 AM
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Premier Inn’s proportion of direct bookings is pretty eye-opening, but the brand operates under a particular set of circumstances. If it decides to ramp up its international expansion, it will be interesting to see if it chooses to make more use of online travel agents.
How hotels and OTAs address customer loss on moblie
07/04/2017
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2:30:51 PM
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HDNDA's research suggests that hotels and OTAs streamline search results for less choices to clients and have a clearer insight into the intent of their trips. Mobile sites should focus solely on selling the room.
Fliggy, a burgeoning online travel platform in China
07/04/2017
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6:03:44 PM
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“There are the really eye-watering numbers showing that on one day, November 11, 2016, more than 100 of the online platform’s suppliers hit revenue of about USD 736,000.”
Thriving as a retailer is about apt “mindset”, not an issue of tech
06/11/2017
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8:37:44 AM
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The key to Chinese airlines' full retailing platform is to know customers and meet their end to end travel needs rather than just to carry passengers from point to point.
Key takeaways from the concluded 2017 China Hotel Marketing Conference
06/13/2017
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10:41:12 AM
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The 2017 China Hotel Marketing Conference co-hosted by TravelDaily China and ChinaTravelNews focused on “Reshaping The Experience” has successfully concluded in Shanghai. Here’re some key takeaways from the event:
Hotelbeds to increase hotels in China over next 12 months
06/05/2017
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9:35:15 AM
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Hotelbeds sees in China a general shift away from group bookings towards individual trips. Even payment solutions need to be localized.
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